Adam Gerstein is a senior leader known for his human approach to successful transformation. As a principal on PwC’s workforce transformation team, he partners with leaders during watershed moments to drive growth and performance, evolve culture and employee experience, and strengthen trust among companies and their stakeholders. Prior to joining PwC, Adam created and led the business transformation team at Edelman. He advised C-suite and senior executives on authentically leading transformational change. He collaborated on dozens of transactions, turnarounds, and business repositioning efforts for many of the world’s most recognized companies. Adam served in a similar capacity at Capgemini Consulting, where he was the leader of the people and performance practice in North America. Adam began his private sector career at Citigroup, where he helped form the Corporate Affairs function following the merger of Travelers and Citicorp. Adam was a core member of the global team that oversaw corporate reputation; executive positioning; and internal and HR communications for 300,000 employees in more than 100 countries. Adam got his start in local government where he was the speechwriter for New York City Council Speaker Peter F. Vallone, Sr.